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(Expert Interview, audio) Deep Dive On Japan's Gaming Industry, Ken Charles

8/18/2014

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For today's episode, we've asked Ken Charles back, and he'll take us on a deep dive of the Japanese Gaming industry. 

We specifically look at:
  1. The Dynamics, challenges and opportunities within the Japan Gaming market.
  2. The Japanese domestic game market's history from 10 years ago to today (which is light years ago in gaming years).
  3. Foreign Game companies and their market entry options and strategies.
  4. Sustaining operations in Japan.
  5. Finding Talent / The Talent Wars in Japan.
  6. Japanese Gaming Firms: The current landscape, launching internationally & going global.
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 We Welcome Ronald Patterson To FirstPoint Japan's Recruiting Community

8/15/2014

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Join us in welcoming Ronald Patterson to FirstPoint Japan's Executive Search and Recruiting Community.

Based in Tokyo, Ronald is a very experienced recruiter specializing in Technology, Networking, Telecommunications, Semiconductor and General Executive Searches.
learn more about ronald patterson
recruiters & executive search
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TV As A Mirror Of Society

8/12/2014

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By Mike Rogers, MarketingJapan, Universal Vision Ltd., and Smart Research 
& James Santagata, Principal Consultant, SiliconEdge

TV as a Mirror of Society

I met the boss of the biggest international television network in the world the other day. He is a Canadian. He travels all over the world and, because he is in the TV business, he told me that one of his favorite things to do in every country was to judge by TV commercials what things were important to that particular society. 

Japan's TV commercials? Insurance for this or that; home sales; automobiles; financial instruments and plans; candy, cosmetics, fast food... Companies like Zurich, Sekisui, Kanebo.... Japanese commercials that soft sell and are emotive commercials.

I think that's right. 

He also told me that he was "astounded" by just how many over the counter drug medication commercials there were on US TV all the time. US TV commercials? Drugs, Cholesterol, Machismo ("my ding-a-ling is bigger than yours" commercials); fast food; commercials to make your dick hard, make it soft, put you to sleep, keep you awake, lower blood pressure, lose weight; not to mention commercials galore for people with extreme anxiety and panic attacks.

Oh, and don't forget the side effects disclaimers! Cholesterol, etc.
[read more] tv as society's mirror
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(Expert Interview, audio): Challenges & Opportunities In Japan's Tech, Startup & Gaming Industries, Ken Charles

8/4/2014

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PictureKen Charles Tech / Startups / Gaming
What are the challenges and opportunities facing foreign firms (外資系 / gaishikei) in the Japan tech, startup and gaming industries?

Today's guest is seasoned recruiter and startup veteran Ken Charles.
Topics Covered Include:
  • Ken's background and how he got into recruiting generally and specifically how he came to Japan.
  • Why he has focused on Tech, Startups and Gaming. 
  • Is recruiting for Tech, Startups and Gaming in Japan unique and if so, why? 
  • What are the market opportunities for Gaming in Japan, especially mobile?
  • Why is the ARPU for mobile gaming in Japan so huge and growing?
  • What are the difficulties and challenges for Gaming startups in Japan?
  • Does a foreign startup (gaishikei) need to be in Japan? Can't they just run Japan "remotely"?
  • How can a foreign startups and gaming companies (gaishikei) find the right people for their local operations?
  • And more!
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Listen Now...
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    About FirstPoint Japan

    "Where Japanese Business Begins™"
     
    FirstPoint Japan™  is the first and only English-language portal that helps you accelerate your Japanese Business with expert advice. 

    We advise and guide Japan-based, Japan-facing or Japan-related companies, subsidiaries, senior executives, hiring managers, HR professionals, executive search consultants and others seeking to enter the Japan market, build-out existing operations or accelerate business growth or that are looking to acquire, retain, train or outplace bilingual talent in Japan.

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